Fuller has been a recognized and trusted name in automotive repair since 1914. Willis Fuller was the start of it all beginning with horse and buggy repairs. In Fuller fashion, Willis was able to predict the future needs of his customers with the rise in popularity of automobiles and quickly evolved his business to focus on the new technology.
Following in his footsteps, his son, Freeman, opened the second location for auto repairs in 1941. Freeman Fuller is responsible for moving the company to it's landmark location on Auburn St. in 1951. Freeman's son Richard expanded the business upon the rock-solid base built by his father and grandfather, adding many other branches of service for area vehicle owners, including the Route 20 location.
Continuing the family tradition, Richard's sons, Chris and Josh, are now at the helm with the continued support and guidance of their father. Today, the Fuller family's reputation for offering motorists continuous, reliable, cost-effective service is an industry standard and an area benchmark. We have been earning your trust every day - since 1914.
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"Fuller, a name in automotive repair since 1914"
History Timeline:
1900’s - Willis Fuller made a living repairing buggy’s that were once drawn by horses and soon began his fascination with automobile ignition wiring.
1914 - Fuller Automotive was born and has since been a trusted name in automotive repair.
1930’s - Willis relocated his shop from Worcester to the family farm on Pakachoag Hill, Auburn, MA.
1941 – Freeman, Willis’s son worked for Norton’s supporting the war effort by day and nights and weekends he followed in his father’s footsteps operating out of a two bay garage next to his home on Water St. in Auburn.
1946 – Freeman moved Fuller Automotive to a barn on Southbridge St. directly across from the Water department. It was at this time, the first Fuller tow truck was put in service. Willis passed away in 1951.
1953 - Freeman again saw the need for expansion and move the shop to 68 Auburn St. To this day the location is still home to Fuller’s Car Laundry, Car Wash & Detailing owned and operated by Cousin Rick Fuller
1963 - Richard Fuller entered the business after four years of attending Marietta College in Ohio. Up until 1991 Richard started and ran four other Fuller entities, including a Rusty Jones franchise, Fuller’s Car Laundry, Cranberry Chevrolet Dealership, and Micorp an aftermarket car accessory business.
1991 - Richard moved the auto body shop to Rt. 20
1996 - Chris Fuller, Richard’s 2nd son went to work for him after graduating Assumption College and then Fuller Auto Body built a new 7,000 sq. ft. body shop to make room for Fuller Automotive Mechanical Repair.
2003 - Joshua Fuller, Richard’s youngest son went to work for Richard in the body shop, after graduating Bentley College and spending two years in finance and accounting at Liberty Mutual in Boston.
2006 - Business expansion allowed for Chris to move Fuller Automotive back down to Auburn st. and additional space was gained for Fuller Auto Body to expand operations on RT. 20
2012 - Fuller Auto Body finished construction on an 11, 000 sq. ft expansion with a new building on a parcel of property next to the Rt. 20 location. The previous 6,000 square foot shop now serves as the refinishing department and “FastLane” for smaller repairs.
2013 - Fuller Automotive rejoins the Rt20 location with a 2000sq foot addition to the front building. Currently the site is now home to Fuller Automotive Tire Center & Oil Change Pitstop, Fuller’s Collision Center & Enterprise Rent a Car
2015 – Fuller Auto Body expands again. The “Heavy Hit” collision repair relocates with the Parts Department to the adjacent property at 509 Washington St – increasing production space to an additional 7,000 square feet.
2016 – The growing and expanding brand of Fuller Automotive Companies of Auburn saw the need to bring aboard a Business Development and Marketing Manager to its team. Welcome Kerri Cunningham, sole daughter of Richard Fuller.
2017 – Expansion again for Fuller Auto Body and Collision Center into another 6,000 square feet at 509 Washington St. An additional 5 more production bays for mechanical, frame and light body work as well as office staff for an insurance intake center was added. The Fuller Campus now has expanded onto 6 acres of property at 505-509 Washington St.
2020 - In order to streamline and direct a better customer service visit, the FULLER family dissolved its relationship with an oil change franchise and it's Mobil oil product line. The Pitstop utilizing Valvoline products was launched in order to maintain our "No Appointment Needed" oil change and maintenance service offerings.